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Understanding Individual and Collective Diversity of Cultural Consumption through Large-Scale Music Listening Events

Lee, Harin, Hennequin, Romain, Moussallam, Manuel (2023). Proceedings of Computational Humanities Research.

Abstract

Emerging research suggests that cultural richness and complexity intensify with population size. Yet the mechanism underlying this phenomenon remains unclear: Do populated areas exhibit more cultural diversity simply due to there being a larger spectrum of individuals with varied backgrounds, or does the urban environment itself stimulate individuals to explore a wider variety of cultural experiences, raising the population’s baseline? To decipher this, we leverage a large-scale dataset of 69 million music listening events from the real world, examining the listening patterns of over 408 thousand unique individuals across 96 regions in France. Our study presents a dual perspective on diversity by (1) measuring one’s diversity of musical consumption by evaluating the breadth of their music listening history, and (2) assessing the shared repertoire among individuals as a collective. We found that both individual and collective levels of musical consumption diversity increase with population size. This trend held true when segmenting the population by gender and age groups, while a gender-specific divergence in consumption appeared from a particular age. We further delineate potential confounding variables to consider in future research aimed at identifying causal pathways, presenting this model using a Directed Acyclic Graph (DAG). Together, our preliminary work represents a crucial step towards unravelling the complexity of cultural diversity and its ties to population dynamics.